/* Creative Strategies: main site styles (homepage, privacy, thank you, blog header and footer) */

:root{
  --teal:#12a9bb;
  --teal-bright:#11b3c4;
  --teal-text:#0a7c8a;
  --red:#ff4036;
  --black:#000;
  --ink:#111;
  --grey:#666;
  --cream:#efebe3;
  --cream-card:#f3efe7;
  --white:#fff;
  --wrap:1000px;
  --font:Arial,Helvetica,sans-serif;
}

*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{margin:0;font-family:var(--font);background:var(--white);color:var(--ink);line-height:1.5;overflow-x:hidden}
img{max-width:100%;height:auto;display:block}
h1,h2,h3,h4,h5,p,ul{margin:0}
a{color:inherit}
:focus-visible{outline:3px solid var(--red);outline-offset:3px}
.skip-link{position:absolute;left:-9999px;top:0;background:var(--white);color:var(--ink);padding:10px 16px;z-index:2000;font-weight:700}
.skip-link:focus{left:12px;top:12px}
.wrap{width:100%;max-width:calc(var(--wrap) + 40px);margin:0 auto;padding:0 20px}
.red{color:var(--red)}
.blue{color:var(--teal-bright)}
section[id]{scroll-margin-top:110px}

/* ---------- Header ---------- */
.site-header{position:sticky;top:0;z-index:1000;background:var(--teal);box-shadow:0 2px 10px rgba(0,0,0,.18)}
.header-inner{display:flex;align-items:center;justify-content:space-between;gap:20px;min-height:98px}
.site-logo{display:block;flex:0 1 385px}
.site-logo img{width:100%;height:auto}
.menu-toggle{display:none}
.site-nav ul{list-style:none;display:flex;gap:7px;padding:0}
.site-nav a{display:inline-flex;align-items:center;padding:8px 9px;border:2px solid var(--white);color:var(--white);font-size:11px;font-weight:900;letter-spacing:.035em;text-decoration:none;white-space:nowrap;transition:background .2s,color .2s}
.site-nav a:hover,.site-nav a:focus-visible,.site-nav a[aria-current="page"]{background:var(--white);color:var(--teal)}

@media (max-width:900px){
  .header-inner{min-height:72px;flex-wrap:wrap;gap:0;padding-top:12px;padding-bottom:12px}
  .site-logo{flex:0 1 300px;max-width:calc(100% - 64px)}
  .menu-toggle{display:inline-flex;flex-direction:column;justify-content:center;gap:5px;width:48px;height:44px;padding:0 11px;background:transparent;border:2px solid var(--white);cursor:pointer}
  .menu-toggle span{display:block;height:3px;background:var(--white);transition:transform .2s,opacity .2s}
  .menu-toggle[aria-expanded="true"] span:nth-child(1){transform:translateY(8px) rotate(45deg)}
  .menu-toggle[aria-expanded="true"] span:nth-child(2){opacity:0}
  .menu-toggle[aria-expanded="true"] span:nth-child(3){transform:translateY(-8px) rotate(-45deg)}
  .site-nav{display:none;width:100%}
  .site-nav.is-open{display:block}
  .site-nav ul{flex-direction:column;gap:8px;padding:14px 0 4px}
  .site-nav a{display:flex;justify-content:center;font-size:15px;padding:12px}
  .no-js .site-nav{display:block}
  .no-js .menu-toggle{display:none}
}

/* ---------- Shared pieces ---------- */
.section{padding:56px 0}
.section--black{background:var(--black);color:var(--white)}
.section--grey{background:var(--grey);color:var(--white)}
.section--cream{background:var(--cream);color:var(--ink)}
.section--white{background:var(--white);color:var(--ink)}
.label{display:inline-flex;align-items:center;justify-content:center;min-width:205px;padding:3px 18px;border-radius:20px;background:var(--teal-bright);color:var(--white);font-size:15px;font-weight:800;letter-spacing:.02em;margin-bottom:28px}
.section-title{font-size:46px;line-height:1.05;font-weight:900;letter-spacing:-1.5px;margin-bottom:34px}
.section-sub{font-size:19px;line-height:1.25;font-weight:900;margin:-26px 0 32px}
.btn{display:inline-flex;align-items:center;justify-content:center;min-height:54px;padding:0 34px;border:0;border-radius:40px;background:var(--red);color:var(--white);font:900 18px/1 var(--font);text-decoration:none;cursor:pointer;transition:transform .15s,filter .15s}
.btn:hover{filter:brightness(1.08);transform:translateY(-1px)}
.btn--teal{background:var(--teal-bright);min-height:40px;font-size:17px;width:320px;max-width:100%;padding:8px 20px}
.call-line{font-size:18px;font-weight:900}
.call-line .blue{margin-right:8px}
.call-line a{text-decoration:none;font-size:24px;white-space:nowrap}
.cta-row{display:flex;align-items:center;justify-content:center;gap:42px;margin-top:34px;flex-wrap:wrap}
.cta-stack{display:flex;flex-direction:column;align-items:center;gap:12px;text-align:center}

/* ---------- Hero ---------- */
.hero{background:var(--black);color:var(--white);padding:28px 0 36px}
.hero-grid{display:grid;grid-template-columns:44% 1fr;gap:28px;align-items:stretch}
.hero h1{font-size:64px;line-height:.94;font-weight:900;letter-spacing:-1.7px;margin:22px 0 20px}
.hero-sub{font-size:21px;line-height:1.16;font-weight:800;margin-bottom:24px}
.hero-intro{font-size:15px;line-height:1.45;max-width:420px;margin-bottom:36px}
.hero-intro strong{font-weight:800}
.hero-media{position:relative;padding-bottom:40px}
.hero-media img{width:100%;height:100%;object-fit:cover}
.hero-quote{position:absolute;left:50%;bottom:0;transform:translateX(-50%);width:82%;background:var(--white);color:var(--ink);border-radius:20px;padding:13px 22px;box-shadow:0 10px 30px rgba(0,0,0,.3)}
.hero-quote p{font-size:18px;line-height:1.2;font-weight:900;margin-bottom:6px}
.hero-call{font-size:17px;font-weight:900}
.hero-call a{color:var(--red);text-decoration:none}

/* ---------- Results strip ---------- */
/* Cards sit half on the black hero, half on white: the split is always at the cards' middle, whatever their height */
.results{background:linear-gradient(to bottom,var(--black) 50%,var(--white) 50%);padding:0;margin-bottom:56px}
.results-grid{list-style:none;padding:0;max-width:935px;margin:0 auto;display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.result-card{display:grid;grid-template-columns:1fr auto;column-gap:14px;align-items:center;min-height:110px;background:#f1eee7;border-radius:11px;padding:13px 18px 11px;color:var(--ink)}
.result-top{display:flex;align-items:flex-end;gap:9px}
.result-number{font-size:48px;line-height:.9;font-weight:900;color:var(--red);letter-spacing:-2px}
.result-title{font-size:14px;line-height:1.05;font-weight:900;text-transform:uppercase;padding-bottom:4px}
.result-desc{grid-column:1;font-size:13px;line-height:1.15;margin-top:6px}
.result-link{grid-column:1;font-size:14px;font-weight:900;color:var(--teal-text);text-decoration:none;text-transform:uppercase;margin-top:5px}
.result-link:hover{text-decoration:underline}
.result-logo{grid-column:2;grid-row:1/4;align-self:end;justify-self:end;width:72px;height:48px;object-fit:contain}

/* ---------- What we do ---------- */
.wwd-grid{display:grid;grid-template-columns:1fr 1.05fr;gap:72px;align-items:start}
.wwd-copy p{font-size:16px;line-height:1.55}
.dot-list{list-style:none;padding:0;margin-top:2px}
.dot-list li{position:relative;padding-left:16px;font-weight:700;font-size:16px;line-height:1.55}
.dot-list li::before{content:"";position:absolute;left:0;top:.6em;width:7px;height:7px;border-radius:50%;background:var(--red)}
.card-cream{background:var(--cream-card);color:var(--ink);border-radius:16px;padding:22px}
.card-cream h3{font-size:22px;line-height:1.18;font-weight:900;margin-bottom:6px}
.card-cream p{font-size:15px;line-height:1.55;margin-bottom:6px}
.card-cream p:last-child{margin-bottom:0}

/* ---------- How it works ---------- */
.steps{list-style:none;padding:0;display:grid;grid-template-columns:repeat(2,1fr);gap:16px 20px}
.step{background:var(--cream-card);color:var(--ink);border-radius:12px;padding:12px 22px 18px;min-height:166px}
.step-number{display:block;color:var(--teal-bright);font-size:36px;line-height:1;font-weight:900;margin-bottom:6px}
.step h3{font-size:23px;line-height:1.1;font-weight:900;margin-bottom:8px}
.step p{font-size:15px;line-height:1.48}

/* ---------- About ---------- */
.about-title{font-size:58px;letter-spacing:-2px}
.about-grid{display:grid;grid-template-columns:420px 1fr;gap:48px;align-items:start}
.about-photo{width:100%;margin-bottom:18px}
.about-copy h3{font-size:18px;font-weight:900;margin-bottom:10px}
.about-copy p{font-size:16px;line-height:1.55;margin-bottom:10px}

/* ---------- Proof ---------- */
.proof-grid{list-style:none;padding:0;display:grid;grid-template-columns:repeat(3,1fr);gap:20px 16px}
.proof-card{background:var(--white);border-radius:22px;padding:24px 20px 26px}
.proof-percent{display:block;color:var(--red);font-size:48px;line-height:.9;font-weight:900;letter-spacing:-1px}
.proof-card h3{font-size:17px;line-height:1.1;font-weight:900;margin:4px 0 6px}
.proof-card .proof-client{color:var(--teal-text);font-size:17px;line-height:1.15;font-style:italic;font-weight:900;margin-bottom:10px}
.proof-card p{font-size:15px;line-height:1.55}
.sample{padding-top:8px}
.sample-title{font-size:37px;line-height:1.1;font-weight:900;letter-spacing:-1px;margin-bottom:22px}
.logo-frame{border:2px solid var(--white);padding:12px 18px;background:#f5efe8}
.logo-frame img{width:100%}
.sample .cta-stack{width:320px;max-width:100%;margin:18px 48px 0 auto}

/* ---------- Reviews ---------- */
.reviews-title{font-size:48px;margin-bottom:4px}
.reviews-sub{font-size:24px;line-height:1.2;font-weight:900;margin-bottom:38px}
.reviews-grid{display:grid;grid-template-columns:1.55fr .75fr;gap:54px;align-items:start}
.review{margin:0 0 28px;font-size:15px;line-height:1.65}
.review blockquote{margin:0 0 4px}
.review:last-child{margin-bottom:0}
.review p{margin:0}
.review strong{font-weight:900}
.review figcaption{font-style:italic}
.review .note{font-style:normal;font-size:14px}
.review .note a{color:var(--teal-bright)}
.star{color:var(--red);font-weight:900}
.reviews-side{display:flex;flex-direction:column;align-items:center;gap:24px;position:sticky;top:130px}
.reviews-side img{width:100%;max-width:300px}
.reviews-side a{color:var(--white);text-decoration:none;font-size:24px;font-weight:900}

/* ---------- Latest insights (blog teaser) ---------- */
.insights-head{display:flex;justify-content:space-between;align-items:end;gap:30px;margin-bottom:28px}
.insights-head .section-title{margin-bottom:0}
.insights-head p{max-width:420px;font-size:16px;line-height:1.45;font-weight:700}
.post-grid{list-style:none;padding:0;display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.post-card{background:var(--white);border-radius:20px;overflow:hidden;display:flex;flex-direction:column;height:100%}
.post-card img{width:100%;aspect-ratio:16/9;object-fit:cover;background:#dedad2}
.post-card-body{padding:20px 20px 22px;display:flex;flex-direction:column;flex:1}
.post-meta{color:var(--teal-text);font-size:13px;line-height:1.2;font-weight:900;text-transform:uppercase;margin-bottom:10px}
.post-card h3{font-size:23px;line-height:1.08;font-weight:900;margin-bottom:10px}
.post-card h3 a{text-decoration:none}
.post-card h3 a:hover{text-decoration:underline}
.post-card p{font-size:15px;line-height:1.5;margin-bottom:20px}
.post-more{margin-top:auto;color:#d62f26;text-decoration:none;font-size:15px;font-weight:900;text-transform:uppercase}
.post-more:hover{text-decoration:underline}
.insights-all{margin-top:28px;text-align:center}

/* ---------- Contact ---------- */
.contact-intro{max-width:760px;font-size:16px;line-height:1.55;margin:-20px 0 30px}
.contact-grid{display:grid;grid-template-columns:.85fr 1.15fr;gap:50px;align-items:start}
.contact-details{background:var(--cream);border-radius:20px;padding:26px 24px}
.contact-details h3{font-size:24px;font-weight:900;margin-bottom:16px}
.contact-details p{font-size:16px;line-height:1.5;margin-bottom:14px}
.contact-details p:last-child{margin-bottom:0}
.contact-details a{text-decoration:none;font-weight:900}
.contact-form{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.field{display:flex;flex-direction:column;gap:6px}
.field--full,.contact-form fieldset,.form-note,.contact-form .btn{grid-column:1/-1}
.field label,.contact-form legend{font-size:14px;font-weight:900}
.field input,.field textarea{width:100%;border:2px solid #d8d3ca;border-radius:10px;padding:12px 14px;font:16px/1.4 var(--font);color:var(--ink);background:var(--white)}
.field input:focus,.field textarea:focus{border-color:var(--teal);outline:none;box-shadow:0 0 0 3px rgba(18,169,187,.25)}
.field textarea{min-height:120px;resize:vertical}
.contact-form fieldset{border:0;padding:0;margin:0;display:grid;gap:8px}
.check{display:flex;align-items:center;gap:9px;font-size:15px}
.check input{width:18px;height:18px;accent-color:var(--teal)}
.hp{position:absolute;left:-9999px;width:1px;height:1px;overflow:hidden}
.form-note{font-size:13px;color:#555}
.form-note a{color:var(--teal-text)}
.contact-form .btn{width:220px;min-height:46px;font-size:17px}

/* ---------- Footer ---------- */
.site-footer{background:var(--black);color:#bdbdbd;border-top:1px solid #222;padding:22px 0;font-size:14px}
.footer-inner{display:flex;justify-content:space-between;align-items:center;gap:20px;flex-wrap:wrap}
.footer-links{list-style:none;padding:0;display:flex;gap:18px;flex-wrap:wrap}
.site-footer a{color:var(--teal-bright);text-decoration:none;font-weight:700}
.site-footer a:hover{text-decoration:underline}

/* ---------- Simple pages (privacy, thank you) ---------- */
.page{background:var(--black);color:var(--white);padding:60px 0 80px}
.page .wrap{max-width:840px}
.page h1{font-size:clamp(40px,7vw,64px);line-height:1;font-weight:900;letter-spacing:-1.5px;margin-bottom:16px}
.page h2{font-size:24px;line-height:1.2;font-weight:900;margin:34px 0 10px}
.page p,.page li{font-size:17px;line-height:1.65;color:#e6e6e6}
.page p{margin-bottom:12px}
.page ul{padding-left:20px;margin-bottom:12px}
.page a{color:var(--teal-bright)}
.page .eyebrow{color:var(--red);text-transform:uppercase;font-weight:900;letter-spacing:.12em;font-size:13px;margin-bottom:12px}
.page .btn{margin-top:20px;color:var(--white)}

/* ---------- Responsive ---------- */
@media (max-width:1050px){
  .hero h1{font-size:56px}
}
@media (max-width:850px){
  .section{padding:44px 0}
  .section-title{font-size:38px}
  .about-title{font-size:42px}
  .hero{padding:24px 0 48px}
  .hero-grid{grid-template-columns:1fr;gap:28px}
  .hero h1{margin-top:8px}
  .hero-intro{font-size:17px;line-height:1.6;max-width:none}
  .hero-media{padding-bottom:0}
  .hero-quote{position:relative;left:auto;bottom:auto;transform:none;width:calc(100% - 24px);margin:-28px auto 0}
  .results{background:var(--white);padding:28px 0 8px;margin-bottom:0}
  .results-grid{grid-template-columns:1fr;transform:none;margin-bottom:0}
  .result-desc,.result-link{font-size:16px}
  .wwd-grid,.about-grid,.reviews-grid,.contact-grid{grid-template-columns:1fr;gap:28px}
  .wwd-copy p,.dot-list li,.about-copy p,.contact-intro,.card-cream p,.step p,.proof-card p{font-size:17px;line-height:1.6}
  .about-photo{max-width:480px}
  .about-left{text-align:center}
  .about-left .about-photo{margin:0 auto 18px}
  .proof-grid{grid-template-columns:repeat(2,1fr)}
  .sample .cta-stack{margin:18px auto 0}
  .reviews-title{font-size:40px}
  .reviews-side{position:static}
  .review{font-size:16px}
  .insights-head{flex-direction:column;align-items:flex-start}
  .post-grid{grid-template-columns:1fr}
  .footer-inner{flex-direction:column;text-align:center}
}
@media (max-width:700px){
  .steps{grid-template-columns:1fr}
}
@media (max-width:560px){
  .section-title{font-size:32px;letter-spacing:-1px}
  .about-title{font-size:34px}
  .hero h1{font-size:46px}
  .hero-sub{font-size:20px}
  .label{min-width:180px}
  .proof-grid{grid-template-columns:1fr}
  .sample-title{font-size:28px}
  .reviews-title{font-size:32px}
  .reviews-sub{font-size:20px}
  .contact-form{grid-template-columns:1fr}
  .contact-form .btn,.btn--teal{width:100%}
  .call-line{font-size:16px}
  .call-line a{font-size:21px}
  .cta-row{gap:18px;flex-direction:column}
}
@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  *{transition:none!important}
}